Sugarwalk Popcorn
Freelance logo design for a Louisiana based snack and confectionary company. The idea was to shout "Popcorn" as loud as possible from the retail location while giving a fun and approachable aesthetic. The icons were designed with clean, unmistakable figures to call attention to the variety of available products.
GameStop Weekly Ad
These ads were designed to call attention to the week's promotions and new product releases for the continuously revolving gaming industry. All done within vendor approved guidelines for each property and restrictive deadlines with as few errors as possible.
GameStop Gamer Fund
Logo design for the GameStop Gamer Fund; An employee-sponsored charitable organization that assists employees during any natural disasters or emergencies. The icon is primarily modeled after a directional pad on a gaming controller while evoking an emergency cross and the copy was aligned with the GameStop brand.
Firefly Illustration
This was a passion project dedicated to creating a poster to be signed by the cast of Firefly at a local convention. The approach was a vector patchwork style that harkens to the spirit of the ship barely being held together but still being more than able to fly.
GameStop Summer Playcation
Design for a marketing campaign and materials during a summer season. Portraying the feel of a road trip vacation through the postcards of various video game worlds.
Miss Foster's Blue Box Bakery
Freelance logo design for a small business. The color and shape are a simple nod to the Doctor Who police box inspiration.
GameStop Holiday Guide
This 80+ page catalogue was designed as a take-home piece for customers visiting the retail locations. Showcasing products and pricing as well as easy to understand product descriptions.
My team and I created about 80% of the pages while the rest were often provided from vendors. I compiled and curated all the pages to ensure prepress processes and print quality. All while keeping the brands within vendor approved guidelines for each property represented.
Super Smash Bros. Illustrations
I challenged myself in creating vector art derived from complex character designs. The aim was to miniaturize and pull the differing styles together as much as the video game it is based on does.
GameStop Retail Signage
The stores had different sized signs that accommodated the offers to drive customer interaction. These were designed to be an easy, quick, and clear communication of often complex offers.
AVR Elevators
I decided to revisit one of my very first freelance designs and update it with a modern/cleaner look. The new version addressed the claustrophobic lettering and shape for more legibility.
Infinite 8 Films
Volunteer logo design for a student film company. The 8 was a simplified portrayal of the film medium as well as the infinite status represented as a Möbius strip.
Pokémon Illustrations
The challenge here was to keep the style as similar to the source video game characters while simplifying down to my approach to vector art.